If you can’t beat them, undercut them on price.
If you can’t beat them, undercut them on price.
by Jess WeatherbedApr 17, 2026, 12:51 PM UTC
Jess Weatherbed is a news writer focused on creative industries, computing, and internet culture. Jess started her career at TechRadar, covering news and hardware reviews.
All empires eventually fall, and it seems the creative software industry has collectively decided that Adobe’s time has come. The Creative Cloud provider’s suite of design tools have been considered the industry standard for decades — despite unpopular decisions to fully embrace generative AI and
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