Taking a look at looksmaxxing — and what parents should know

Young boys are being enticed to engage in risky behaviors in pursuit of the perfect body and face, as part of an increasingly popular trend called looksmaxxing. Malte Mueller/Getty Images

Malte Mueller/Getty Images

Scrolling down the feed of the average adolescent boy might reveal a lot about their interests, from video games and sports content to something perhaps less familiar to parents: looksmaxxing — a viral movement that urges the radical improvement of physical appearance.