While Epic has spent much of this year promising a launcher overhaul, including a faster, redesigned storefront with tailored recommendations and quicker ways to browse, one industry analyst has revealed that it might not be enough.
Speaking to PC Gamer, Emmanuel Rosier, director of market intelligence at Newzoo, admitted, “I don’t see how they can recover at this point”.
Rosier’s argument centres on Steam’s unshakeable grip on the market, with Epic’s free game giveaways doing little to build lasting engagement, pointing out that a giveaway can sometimes end up boosting a game’s sales on Steam instead, as players stick to
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