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Which New York Shopper Are You — and Which One Is Your Customer?

— Gaëlle Drevet, founder of The Frankie Shop

“Client acquisition is largely prompted by travel, celebrations, and indulgence in one-of-a-kind NYC moments, commanding higher single-transaction values rather than sustained local patronage. This trend-attuned clientele seeks striking statement investments.”

— Lauren Myers, Anine Bing’s VP of retail

“SoHo is a true destination for both

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